Red Badger's annual tech event, where the entire engineering org, Chief scientists to Testers spends a day sharing what's working, what isn't, and what's next. I created a new identity from scratch. We wanted it to feel like a real conference, not a calendar invite with sandwiches. The visual language borrowed from science: experimentation, lab aesthetics, the messiness of discovery. It matched the spirit of the day. The conversations from the day were distilled into the TechLab Report, a printed booklet covering tools and technology, common problem areas, specialisms, and engineering principles. It became a reference piece, handed to clients and new starters as a snapshot of how Red Badger thinks and builds. Lanyards. Posters. Pin badges. Goodie bags. A report that outlasted the event. Everything designed to make people feel like they'd gone somewhere worth going.